BY MIKE MCCARTNEY – We are pleased that Las Vegas-based Allegiant Air has announced that it will enter the Hawai‘i market in June 2012 servicing Fresno, Ca. and Las Vegas. The initial cities Allegiant Air will service directly to Hawai‘i are from the U.S. West market, the largest market to Hawai‘i’s tourism economy, which is projected to draw more than 3.1 million visitors in 2012. The addition of these flights will help to provide additional direct flight access to the Hawaiian Islands and is estimated to provide $29.8 million in visitor expenditures and $3.25 million in tax revenue.
Allegiant’s entrance into Hawai‘i will bring attention to our market as we head into the summer booking period. It will also help to open doors to many new travelers by providing low-cost travel package options that include air, hotel, rental car and attractions. The HTA anticipates that Allegiant’s announcement will also help to stimulate airfare repositioning and attract incremental visitors and visitor spending for the Hawaiian Islands.
We are pleased that this established and fast-growing airline and travel company will commence operating flights to the state and look forward to their continued growth here. We wish Allegiant Air success on their new routes and will continue to work with them in the future.
Mike McCartney, President and CEO, Hawai‘i Tourism Authority