Hawaii Energy Launches Facebook Promotion

Information willingly shared on sites such as Facebook can be used to predict a lot about people's preferences on a wide variety of topics, according to a recent study
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Hawaii Energy, the conservation and efficiency program for Hawaii, Honolulu and Maui counties, today announced the launch of a Facebook promotion to increase awareness of the program’s limited-time rebate for solar water heating systems, which recently increased from $750 to $1,000.  From Tuesday, June 18 through Saturday, August 24, Hawaii Energy is giving electric utility customers a chance to win energy-saving prize packs valued at $50 each.



Entering for a chance to win is easy!  Interested participants just need to “like” the “Hawaii Energy Contest” Facebook page (https://on.fb.me/19tf5jM), and then share what they would do with the $600, or more, in savings they would enjoy if they installed a solar water heating system at home.  A total of ten winners will be selected, with one winner announced each week during the promotion.


“This is a fun way for Hawaii’s residents to interact with us through social media and to learn more about the benefits of solar water heating,” said Hawaii Energy’s Marketing Manager Maile Alsup.  “With Hawaii having the nation’s highest electricity costs, three times the national average, we’re excited to learn about what residents would do with the savings on their electric bill if they had installed solar water heating at home.”


A typical home’s largest energy consumer is the electric water heater if the household does not have air conditioning or a swimming pool.  When a household of four or more switches to a solar water heater, they can save up to 40 percent – at least $600 a year – on their electric bill.  Hawaii Energy’s limited-time $1,000 instant rebate, combined with applicable

state and federal tax credits


, reduce the cost of the average solar water heating system from approximately $6,600 to about $2,000.  (Note: Tax credits are subject to change.  The average system cost for existing home retrofits is $6,600.  Actual cost may vary as different household needs require different system sizes.  Contractor installation costs may also vary.)


Contest entrants agree to allow Hawaii Energy to use their story, as well as their name, city and photo in future marketing and advertising campaigns.  No purchase or payment is required to enter, but entrants must be a residential electric utility customer on the islands of Hawaii, Lanai, Maui, Molokai or Oahu.


For more information about the contest or Hawaii Energy, please visithttps://on.fb.me/19tf5jM * or www.HawaiiEnergy.com.


* This promotion is in no way sponsored, endorsed or administered by, or associated with Facebook.


About Hawaii Energy

Hawaii Energy is a ratepayer-funded conservation and efficiency program administered by SAIC under contract with the Hawaii Public Utilities Commission, serving the islands of Hawaii, Lanai, Maui, Molokai and Oahu.  Hawaii Energy offers cash rebates and other incentives to residents and businesses to help offset the cost of installing energy-efficient equipment.  In addition to rebates, the program conducts education and training for residents, businesses and trade allies to encourage the adoption of energy conservation behaviors and efficiency measures.  The program plays an important role in helping to achieve Hawaii’s goal of reducing total electric energy usage by 30 percent or 4.3 billion kWh by 2030.  For more information, visitwww.HawaiiEnergy.com.






  1. These days if you're not on Facebook it's like you don't exist. I'm not a fan of this,but you have to keep up with the trends and I'm glad they got this and are acting on it.

  2. Facebook is everywhere! I thought this would just be a silly thing teenagers would use, but now it's grown so much that anything that want to be relevant must have a social media agenda.

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